What if…

The North Atlantic Right Whale makes a splash in Irving's latest television commercial. To view the Canadian and US versions of these ads, select "Look Both Ways" from the "Television Commercials" menu below.

To learn more about Irving's involvement in the protection of the North American Right Whale's breeding grounds, visit our Right Whale section.

While you're here, check out the other additions to our latest series of uniquely creative 30-second TV commercials. Featuring real Irving employees, these ads began airing this Spring on all major TV networks.