Irving Oil introduces Fuel the Care Pumps supporting the IWK Foundation at select HRM locations

Publication date

HALIFAX, NS – Helping local families bridge the distance between home and hospital just got a little easier.

Today, Irving Oil is introducing Fuel the Care Pumps at select retail locations across the Halifax Regional Municipality (HRM) in support of the IWK Foundation.

Building on the positive impact of its long-standing Fuel the Care program, Irving Oil will donate one cent per litre of fuel purchased at the designated pumps to the IWK Foundation. The donation will be made in the form of fuel gift cards to support local families with the cost of travel for medical care.

Since 2002, Irving Oil has supported the IWK through its Fuel the Care program, providing an annual donation of fuel gift cards to be distributed to families travelling with children requiring medical care. Since that time, more than 6,800 patient families of the IWK have received support through the program.

“We are thankful for our customers’ support in helping to make a difference for families in our local communities,” says Sarah Irving, Executive Vice President and Chief Brand Officer for Irving Oil. “We’re looking forward to the launch of our Fuel the Care Pumps – a natural extension of this meaningful program and our long-standing partnership with the IWK.”

Fuel the Care Pumps will be located at the following Irving Oil retail locations: 15 Fairfax Dr. (Lacewood); 229 Countryview Dr. (Dartmouth Crossing); 2499 Robie St. (Robie Street); 5204 Highway 7 (Porter’s Lake); 599 Prospect Rd. (Prospect) and 6757 Highway 2 (Enfield Big Stop.) Teams from Irving Oil and the IWK will be on site at these locations on Thursday, January 23 from 10:00 a.m. to 12:00 p.m. to celebrate the launch of our Fuel the Care Pumps and to offer full service to customers at the designated pumps.

“Many Maritime families have to travel to the IWK for care and for some the cost of transportation can be a challenge,” says Jennifer Gillivan, President & CEO of the IWK Foundation. “The launch of the Fuel the Care Pumps shows Irving Oil’s continued efforts to support these families during stressful times and for that we are incredibly grateful.”

To learn more about the Fuel the Care program, visit

About Irving Oil 
Irving Oil is an international refining and marketing company with a history of long-term partnerships and relationships. Founded in 1924, Irving Oil operates Canada’s largest refinery in Saint John, New Brunswick, along with more than 900 fuelling locations and a network of distribution terminals spanning Eastern Canada and New England. We also operate Ireland’s only refinery, located in the village of Whitegate. In 2019, Irving Oil expanded its presence in Ireland by acquiring Top Oil, a leading supplier of home heating oil, petrol and diesel fuel. Irving Oil established its European operations in 2014 with an office in London, England, and tankage in Amsterdam. Named one of Canada’s Top 100 Employers for four consecutive years, we have a strong customer and community focus and are committed to future growth.

About the IWK Foundation
The IWK Foundation is a champion of excellence in women's and children's health and medicine and works in partnership with the IWK Health Centre to support their vision of providing quality care to women, children, youth and families in the Maritime Provinces and beyond. Our donors are passionately committed to making a difference for Maritime families, contributing more than $15 million to the most urgent care priorities at the IWK last year. Funds raised also support the IWK's global leadership in research and knowledge sharing, which in turn improves lives worldwide. For more information, visit

Media inquiries
Candice MacLean
Corporate Communications, Irving Oil
[email protected]
(506) 343.3026 

Penny Sears
Integrated Brand Advisor, IWK Foundation
[email protected]
(902) 220.3903